Freedom. Optimism. Adventure. Love.
F.O.A.L was introduced in August 2014, the initial response was fantastic with many buyers and store owners saying that F.O.A.L filled a gap. Clearly riders thought the same as F.O.A.L has since taken off and is now widely available throughout North America.
Choosing a name for F.O.A.L was easy. It is the birth child, or foal, of Arista Equestrian. Like a foal, the F.O.A.L brand is full of spirit, energy and promise. F.O.A.L is also an acronym for emotions we feel every time we are with our horses: Freedom. Optimism, Adventure. Love. Every piece of clothing we launch is designed with these four words in mind.